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Senior Marketing Manager Retention (m/f/d)

Want to do the best work of your life? With 24 million customers in 6 countries, make your mark at Europe`s leading media and entertainment brand. A workplace where you can proudly be yourself; our people make Sky a truly exciting and inclusive place to work.
Please be advised: Due to our international corporate culture, we publish all our job advertisements in English. Nevertheless a significant part of this job will be in German.
What you’ll do

  • You're responsible for the independent development and implementation of retention campaigns for existing customers, taking into account all available communication channels with the aim of achieving churn and ARPU targets
  • Your task is to plan, implement and control various marketing measures via all relevant sales channels – such as e-mailing, web, SMS, outbound and inbound
  • You'll independently take care of specific target groups, define customer journeys and optimise their Sky experience with suitable product offers
  • No day is the same – you'll take over the campaign monitoring, deriving optimisation measures and creating presentations that can be used by management to make decisions
  • The further development of contact strategy and customer segmentation is part of your daily business
What you’ll bring

  • You've a degree with a business orientation as well as at least 5 years of practical experience in the area of CRM & LifeCycle Marketing – especially in the area of churn prevention and retention
  • You've very good operational knowledge in campaign management and a confident manner in presentations
  • You'd describe yourself as a communicative team player and your way of working as problem-solving, detail-oriented, independent and proactive
  • In addition to analytical skills, you're enthusiastic about television, sports and entertainment
  • You're an expert in using MS Office, especially PowerPoint and Excel
  • You can work well in an international team and you've a very good command of German and good English skills
Our benefits:
 
At Sky, we'll give you our full support, so you'll be all set to achieve your best. Our range of rewards really are something special, here are just a few:
  • Free Sky Q
  • Flexible working
  • Company pension scheme
  • Sky Company Bike
 
Inclusion:
 
We're proud to be an equal opportunity employer.
 
It is important to us to provide a fair and equal workplace for everyone. We strongly believe that a culture of diversity allows us to grow together and encourages creativity and innovation. Therefore, we will consider all qualified applications – regardless of gender, nationality, ethnic and social origin, religion/belief, disability, age, sexual orientation and identity.
 
Why wait?
 
Apply now to build an amazing career and be part of a brilliant team. We can't wait to hear from you. We're also happy to accept your application in German.
 
To find out more about working with us, search #WirbeiSky or #LifeatSky on social media.
 
A job you love to talk about.
Sky Deutschland GmbH
People & Organisation
Your Contact: Nicole Berger

Search results

unlimited
Munich

CRM
June 29, 2022
5648 003680 M33
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